SEO optimization you will be able

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Through SEO you reach your entire target audience Even if your business addresses several customer segments, with proper SEO optimization you will be able to reach all targeted segments. Intent-based keyword research will allow you to target your target audience in each category. In the situation where you offer a service that differs in terms of certain characteristics and is addressed to several customer segments, you can promote the service according to the profile of the ideal customer; for example, if you provide consulting on writing a business plan, you can create two separate audiences.

For one of them the focus can be on "business plan for startups" and for the other audience the message can be "business plan for development the company". SEO improves PPC success Along with properly optimized SEO, paid search engine Hong Kong Phone Number Data advertising (PPC) works great. The sites that are displayed among the first on the search engine and have a corresponding organic ranking, manage to generate high traffic. Analysis of SEO data and information can inform you and help you optimize your PPC strategy, so that you get the best possible results; In this way, thanks to keyword optimization, the cost per click can decrease considerably. SEO gets more clicks than PPC Even though paid ads are displayed above organic ads, 71.33% of all searches click on organic results, which are on the first page.



This trend is due to the trust that users give to the search engine, which displays the most relevant sites that match the users' searches. SEO supports content marketing The more original and SEO-optimized your website content will be, the higher your online visibility will be. The content you promote must be of high quality and optimized for the keywords used to rank as high as possible in the search engine. Remember to constantly update online content and publish new articles, as this action will be appreciated by Google, which will subsequently give your website a higher score. Maximize PPC campaigns As mentioned above, PPC and SEO work great together. PPC contributes, through paid advertising, to the display of the web page in the top of searches, while SEO leads to the same result, only organically.