Food allergy what food products can cause an allergy? How to deal with prewedding stress? Dictionaries of terms Publications of this type are useful in every industry. Explaining specific concepts related to the specifics of your company is always eagerly sought by users. Brand stories Regardless of whether you are a representative of an international corporation or run a family business tell us about yourself and reveal the background of your business. Industry tool lists Lists of tools used in a given industry are also very popular. Here are some sample article titles: tools to help you optimize your content tools useful in office work tools without which it is difficult to cope as an accountant.
Evergreen content allows you to systematically increase your conversion rate. Evergreen content does not include: news from the world and country information about product launches columns about the current situation gossip from the lives Hit Post of stars tax changes statistical data examining the issue in the short term. How to find an idea for always current content? Don't know how to create effective evergreen content? The strategy you should adopt must correspond to the expectations of your target group. Fortunately there are simple ways to find a topic that will interest your potential customers. What are these methods?
Use publicly available tools The most popular ones include: Google Analytics check what information on the website your customers like the most. Semstorm with its help you will select popular keywords related to your industry; you can also use the topic generator feature to get a list of questions that users type into Google Search. AnswerThePublic helps in selecting topics that Internet users are looking for. Just enter a selected keyword in the search engine e.g. women's shoes to get a ready list of suggestions. Read also: How to check your competition's keywords and what to use .